by Betty Anderson | May 9, 2024 | Industry Trends
I get it. You’ve got a ton of other things to worry about—like staff meetings, getting orders out on time, and making sure you make it to your kid’s team practice! But don’t let product safety fall to the bottom of your list. Depending on where and...
by Betty Anderson | Apr 3, 2024 | Industry Trends
Selfie sticks came and went (sort of), and so did fidget spinners and poppers. Now, the hype has landed on Stanley Cups. But before we know it, these viral items will fizzle out and earn their rightful spot in the promo Hall of Fame, giving way for something else...
by Ashley Bellow | Feb 27, 2024 | Industry Trends
What is Trendspotting? Trendspotting is the process of observing, analyzing, and interpreting patterns and shifts in various aspects of society, technology, and consumer behavior. It involves staying attuned to changes that can impact industries, markets, and consumer...
by Betty Anderson | Feb 15, 2024 | Industry Trends, Marketing Inspiration
The PPAI Expo is the epitome of all things new and exciting at the start of each year and our favorite thing to do is walk the show floor looking for all the cool new products! Whether they’re new items we haven’t seen before or just a cool new twist on an...
by Ashley Bellow | Dec 5, 2023 | Industry Trends
Promo Industry Forecast: Boom or Bust? In a time of economic uncertainty, industries of all kinds are forced to recalibrate their strategies and outlooks to navigate the changing landscape. The promotional product industry is no exception with its unique challenges...
by Betty Anderson | Nov 7, 2023 | Industry Trends
Rangers win! Rangers win! The Texas Rangers win the World Series! View this post on Instagram A post shared by Texas Rangers ⚾️ (@rangers) For the first time in franchise history, the Texas Rangers have won the World Series! And as they happen to play...