The Power of Promo: Why People Love Freebies
Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for no…
From Our Experts: 3 Tips on Selling with Certainty During Uncertain Times
The act of selling goods and services in person has been around for centuries – let’s be honest, even cavemen bartered with each other! When Benjamin Franklin founded America’s oldest insurance c…
Promotional Products People Want… But Won’t Buy Themselves
Everyone has stuff lying around the house that they use regularly without even realizing it. Honestly, when was the last time you bought a jar opener? That’s what we thought! There are tons of promot…
Supplier Spotlight: Avoid Germs With the Revolutionary Palmsox
Imagine this: You walk into a bank, with face mask on, to deposit a check. The line is forever long, so you are forced to touch the germy ATM machine. Or how about teaching at an elementary school, a…
15 Brand Names People Use as Generic Terms
Lots of the common items we use every day, such as zippers and escalators, were once specifically brand names. It takes special brands to become so well-known that we use their names in conversations…
Animal Crossing: Merch Madness
Animal Crossing: New Horizons came out in mid-March, and it quickly became a bit of a phenomenon. If you’re unfamiliar with the game, Animal Crossing is a cute life simulation game where your job is …
Getting Creative: What Sporting Events are Doing to Draw in Fans
Touchdown! Home run! Slam dunk! Goaaaaaaal! Whichever sport gets you hyped up, I think we can all agree that 2020 has been a weird year for all fans. With COVID-19 not disappeari…
Think Outside of the Box With Unboxing Videos
We all enjoy that element of surprise (well, most of us!). Unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to products and the bran…
Connect With Customers Through Mobile
There’s no denying that everyone is on their phones all day and mobile screen time continues to go up as more and more people adjust to working remotely. Making your business accessible to customers …
A Beginner’s Guide to Promo: The Basics
So you’re new to the promotional products industry – welcome! There’s a lot to learn, but don’t worry, we’ve broken down the basics that you need to know to get started. What are promotional produ…