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SONIC State Swag: How Promotions Go Viral

SONIC State Swag: How Promotions Go Viral

by Caitlin Flynt | Jun 10, 2021 | Industry Trends, Marketing Inspiration

In late March, beloved fast food chain SONIC partnered with Detroit-based sign painter Kelly Golden to release a new merch collection called Local SONIC Swag that’s got a little something for everyone (or everyone who lives in one of the 46 U.S. states where...
Getting Creative: What Sporting Events are Doing to Draw in Fans

Getting Creative: What Sporting Events are Doing to Draw in Fans

by SAGE Staff | Sep 17, 2020 | Industry Trends

Touchdown! Home run! Slam dunk! Goaaaaaaal! Whichever sport gets you hyped up, I think we can all agree that 2020 has been a weird year for all fans. With COVID-19 not disappearing anytime soon, teams and sporting arenas have gotten creative, promoting new ways for...
Corporate Social Responsibility and the Beauty of Giving Back

Corporate Social Responsibility and the Beauty of Giving Back

by SAGE Staff | Sep 19, 2019 | Industry Trends

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn’t have to stop there. More and more corporations across America are setting...
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