5 Ways SAGE CRM Can Help You
Gone are the days of fishing out business cards from the bottom of your wallet or spinning a Rolodex. The best part of living in the 21st century is that we can rely on technology to keep track of business leads and log past conversations with clients. CRM, or...
5 Ways SAGE CRM Can Help You
Gone are the days of fishing out business cards from the bottom of your wallet or spinning a Rolodex. The best part of living in the 21st century is that we can rely on technology to keep track of business leads and log past conversations with clients. CRM, or...
The Power of Promo: Why People Love Freebies
Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for nothing. That’s why your business should consider free promotional...
15 Brand Names People Use as Generic Terms
Lots of the common items we use every day, such as zippers and escalators, were once specifically brand names. It takes special brands to become so well-known that we use their names in conversations without even realizing – here are 15 brand names you might not know...
Getting Creative: What Sporting Events are Doing to Draw in Fans
Touchdown! Home run! Slam dunk! Goaaaaaaal! Whichever sport gets you hyped up, I think we can all agree that 2020 has been a weird year for all fans. With COVID-19 not disappearing anytime soon, teams and sporting arenas have gotten creative, promoting new ways for...
A Beginner’s Guide to Promo: The Basics
So you’re new to the promotional products industry – welcome! There’s a lot to learn, but don’t worry, we’ve broken down the basics that you need to know to get started. What are promotional products? Promotional products are tangible and generally useful items that...
Supplier Spotlight: Supplying Jobs to a Community
As we embrace a new normal during this pandemic era, millions of people across the country have lost work. A trying time for many, but companies, including Direct Caps, are doing everything in their power to provide jobs to those who need it most. Based in...
Optimal Living: Empowering Health and Wellness with Promo
Health and Wellness is one of the top industries in the world of promotional products! Whether young or old, maintaining good health and wellness practices is the key to a long, happy life. The health and wellness industry encompasses a broad range of products,...
Supplier Spotlight: ImprintID – More Than a Lanyard
Mike Empey, VP of Marketing at ImprintID, might be the funniest person I have ever met. And I've met the comedian Demitri Martin. And it's always really nice to catch up with Mike - he's a former coworker, after all! So, we complained about the normal Texan things...
Decoding Influencer Marketing
Influencers, unboxing, and advertisements? This new way of marketing and advertising is all across social media. But, what is it? Some sorta magic? First things, first... What is an influencer? According to Influencer Marketing Hub, an influencer is a person who...




