Top 25 Most Popular Products in SAGE Workplace – July 2025
From summer promotions to back-to-school planning, July saw a dynamic mix of seasonal trends and evergreen favorites lighting up SAGE Workplace. Distributors were busy prepping for everything from outdoor events to Q3 brand refreshes, and the data shows it.So, let’s...
Top 25 Most Popular Products in SAGE Workplace – July 2025
From summer promotions to back-to-school planning, July saw a dynamic mix of seasonal trends and evergreen favorites lighting up SAGE Workplace. Distributors were busy prepping for everything from outdoor events to Q3 brand refreshes, and the data shows it.So, let’s...
15 Brand Names People Use as Generic Terms
Lots of the common items we use every day, such as zippers and escalators, were once specifically brand names. It takes special brands to become so well-known that we use their names in conversations without even realizing – here are 15 brand names you might not know...
Getting Creative: What Sporting Events are Doing to Draw in Fans
Touchdown! Home run! Slam dunk! Goaaaaaaal! Whichever sport gets you hyped up, I think we can all agree that 2020 has been a weird year for all fans. With COVID-19 not disappearing anytime soon, teams and sporting arenas have gotten creative, promoting new ways for...
A Beginner’s Guide to Promo: The Basics
So you’re new to the promotional products industry – welcome! There’s a lot to learn, but don’t worry, we’ve broken down the basics that you need to know to get started. What are promotional products? Promotional products are tangible and generally useful items that...
Supplier Spotlight: Supplying Jobs to a Community
As we embrace a new normal during this pandemic era, millions of people across the country have lost work. A trying time for many, but companies, including Direct Caps, are doing everything in their power to provide jobs to those who need it most. Based in...
Supplier Spotlight: Staying Open to Serve Others
Much of our economy has been on pause these past few months. Stores have closed, restaurants have shuttered, and a veil of uncertainty has covered our country. However, one thing is for certain, many businesses have stepped up to the plate to help one another during...
The Top 25 Most Popular Products: September 2023
September has come and gone, and now we’re officially entering the upcoming holiday shopping season! Are you ready? If you’re not sure what to suggest to your customers or even what to get for your own end-of-the-year holiday party...
SAGE Product Updates: Development Recap Q3 2023
It’s football season (Taylor’s Version) and after a touchdown to finish the 3rd quarter, we’re ready to kick off the 4th! But before that whistle blows, let’s stop the clock and playback some of our Q3 highlights! This...
SAGE Community: Join the Discussion
After being in the promotional products industry for over two and a half years, one of the best things I’ve discovered about the industry is the strong sense of community. Everyone is willing to help each other out – no matter the...