How to Inspire Your Customers With New Product Ideas
Even the most creative marketing plans can hit a wall. When your clients feel stuck in a promo rut, a fresh product idea might be exactly what they need to recharge their brand and stand out from the competition. Here’s how to help them break away from the same-old...
How to Inspire Your Customers With New Product Ideas
Even the most creative marketing plans can hit a wall. When your clients feel stuck in a promo rut, a fresh product idea might be exactly what they need to recharge their brand and stand out from the competition. Here’s how to help them break away from the same-old...
Supplier Spotlight: A Glow Stick Story
Halloween night didn’t always have kids running from door-to-door with a glow stick necklace. Fourth of July celebrations didn’t always have the excitement of wearing your very own glow stick bracelet to match the fireworks in the sky above. Before the phone and the...
What Does Sustainability Mean for Apparel?
If you’ve spent any time in fashion circles this year, you know that sustainability is the hot topic of the moment. With discussions swirling about fast fashion, ethical production, and everything in between, consumers are more concerned than ever about how...
What Do All These Eco-friendly Terms Mean?
Consumers are a pretty powerful force. While marketing can influence a purchasing decision, manufacturers ultimately cater to their own product decisions based on consumer trends. Consumers historically are very vocal. If they want something changed, they’re going to...
SAGE Product Update: Virtual Design Studio
We are happy to share our recent update to SAGE’s Virtual Design Studio, our easy-to-use tool that gives customers the ability to add logos to any product image from the SAGE database. The Virtual Design Studio is included in your SAGE Workplace subscription and is...
The Fidget Phenomenon
Seasoned promotional products professionals will remember the fidget spinner craze of 2017: seemingly overnight, the world became obsessed with those little plastic spinners. Industry message boards filled with requests for help locating suppliers that carried fidget...
The Weird and Wonderful World of Medieval Times
There is something so… quintessentially American about the romanticization of medieval European life – and especially medieval fantasy life. With intensely popular media like Lord of the Rings, The Elder Scrolls game series, Game...
2024 Color Trends
Feeling all warm and fuzzy after the new year? Well, apparently, Pantone is feeling the same way about 2024! This year’s Color of the Year is described as a “velvety gentle peach tone whose all-embracing spirit enriches mind, body, and...
The Top SAGE Blogs of 2023
2023 is coming to an end, and that means it’s time to reflect on the year and all it brought us. It’s also a time to reflect on everything we’ve written. From Barbie to Deep Dives and everything in between – let’s...