Industry Mini Dive: The Restaurant & Bar Industry
The restaurant and bar industry isn’t just about serving food and drinks—it’s about creating experiences, fostering connections, and setting the stage for unforgettable moments. With a projected $1.5 trillion in sales in 2025, this industry is a powerhouse of both...
Industry Mini Dive: The Restaurant & Bar Industry
The restaurant and bar industry isn’t just about serving food and drinks—it’s about creating experiences, fostering connections, and setting the stage for unforgettable moments. With a projected $1.5 trillion in sales in 2025, this industry is a powerhouse of both...
Post It! Social Media Tips for Small Businesses
By now, you’re probably already aware that a solid social media presence is essential to doing business online these days. Large companies often have a full-time social media manager or even an entire social media marketing team. But what are small businesses supposed...
SAGE Search Tips from a Former Research Assistant
Take it from a former SAGE Research Assistance Specialist: struggling to search for the perfect product is the worst. As user-friendly and easy to navigate as the SAGE search is, sometimes it seems like no matter what you try, the product you’re looking for eludes...
How to Write a Good Case Study
Bragging is human nature – it’s in our blood. We all like to brag about ourselves, about our accomplishments, giving ourselves the proverbial pat on the back. Even if someone says that they don’t like to brag about themselves – let’s be real, they totally like to...
Supplier Spotlight: From Product Leaders to Community Leaders
When Amin Siddiqui launched a lanyard company from his bedroom in 2007, he hoped for it to someday make a name in the promotional product industry. Now, ImprintID has grown and evolved into a full-service, promo and branding business with an impressively vast catalog...
16 Shareable Images to Level Up Your Social Media
Love it or hate it, a solid social media presence is essential to growing your business. But between all the different platforms and trends, figuring out what to post, when, and where can be its own full-time job! With 4.2 billion active users worldwide (more than...
Top 5 Promotional Products for Professionals
As we reach the end of our series of the top industries purchasing promotional products, we take a look at an extensive category of professionals that purchase millions of dollars worth of promotional products every year. Lawyers, CPAs, and architects, to name a...
Totally Custom & Drop-Shipped: The Future of Collectibles
Cut-and-sew and drop-shipping, along with kitting (I will never not talk about kitting), are some of the biggest buzzwords in the promotional products industry right now. But you might be asking what does that mean, and how does that work? What are the benefits?...
Elevating the Guest Experience in Hospitality
My husband travels for work. And sometimes, I get to tag along. As a promotional products specialist, I keep my eyes peeled for anything and everything branded on every trip. Some products you might not even notice, but the next time you stay at a hotel, take note...