Tariffs, Transparency, and Talking It Out: High Caliber Line’s Playbook for Promo Resilience
The word “tariff” tends to trigger deep sighs and quick math. In the promotional products industry, it’s been a buzzword, a budget headache, and a barrier all rolled into one. But what if it didn’t have to be so scary? I sat down with Brian Padian, National Sales...
Tariffs, Transparency, and Talking It Out: High Caliber Line’s Playbook for Promo Resilience
The word “tariff” tends to trigger deep sighs and quick math. In the promotional products industry, it’s been a buzzword, a budget headache, and a barrier all rolled into one. But what if it didn’t have to be so scary? I sat down with Brian Padian, National Sales...
2022 Apparel Trends
Apparel is an ever-evolving promotional product and your customers want the newest styles to keep up with demand. As apparel promo products change each year, how are you standing out from the competition? Check out the top 10 apparel trends for 2022 below so you can...
How Trends are Forecasted
Love them or hate them, trends are an essential part of marketing any business and keeping you relevant to your customers. Whether or not you choose to follow a trend is up to you, but as a promo products professional, being aware of what’s hot in the industry as well...
Most Popular Products in SAGE Total Access: January 2022
You know what they say about classics - they never go out of style! But that may not be the case for the classic paper calendar? For the second year in a row, calendars weren't in the top ten categories for January. Looking back to December 2021, they also weren't in...
Mixie: A Scent Above the Rest
Over the last few years, self-care has been a big buzzword – with the pandemic really bringing to light the importance of how you care for yourself daily and not just through daily hygiene like brushing your teeth or taking a shower but taking care of your mental...
SAGE Product Update: Quarter 4 Development Recap
We here at SAGE are always up to something behind the scenes, striving to make the very best products for the promotional products industry. Whether the update is small or a large release, we're always excited to share with you what we've done to enhance our products...
Supplier Spotlight: JournalBooks – Everyone Needs a Journal
We all had that special journal when we were in school. The one that held our secrets, dreams, and fears. And you still probably have that journal somewhere today! Now, maybe you use one for meeting notes or to make lists. Or, you could be like me and hoard your...
The Merch of the World Series
Rangers win! Rangers win! The Texas Rangers win the World Series! View this post on Instagram A post shared by Texas Rangers ⚾️ (@rangers) For the first time in franchise history, the Texas Rangers have won the World Series! And as they happen to play...
Top 6 Promotional Products for Employee Recognition
The year is coming to a close, meaning employee recognition programs are kicking into high gear! Both large and small companies are looking for the perfect product to make sure that their employees are recognized for their hard work. Whether you're looking for a...




