Promoting & Providing Safe Drinking Water
How would you use water differently if you had to draw it from a pond, carry it home, and boil it before you used it? Would you still run the dishwasher every night, even when it wasn’t full? Would you still let the tap run while you brush your teeth? Would you simply...
Promoting & Providing Safe Drinking Water
How would you use water differently if you had to draw it from a pond, carry it home, and boil it before you used it? Would you still run the dishwasher every night, even when it wasn’t full? Would you still let the tap run while you brush your teeth? Would you simply...
Supplier Spotlight – High Caliber Line: Bringing Something Different to the Table
It's one of those universal truths that when you jump on a Zoom call with someone, there will be a few minutes of awkward shuffling and small talk while you both get settled and adjust cameras. Maybe even a little nostalgia for the Verizon "can you hear me now?" ad....
The History of Promo Products
Ever picked up a promo product and wondered, where did it all begin? Let's take a tour of the history, innovation, and development of our favorite trinkets! It all began with Johannes Gutenburg in 1440 with his invention of the first mechanical printing press. The...
The Top 25 Most Popular Products in SAGE Total Access: October 2022
Spooky season has ended, and now it's time to celebrate coming together with the ones you love, eat some delicious food, and probably fall asleep on the couch in a turkey coma. It's Thanksgiving time! Looking towards the holidays, which are fast approaching now that...
“Damn Good” Branding: Torchy’s Tacos
Today is a great day! I finally get to have an exclusive fireside chat with you about one of my favorite brands—Torchy’s Tacos (or, as most of us call it, Torchy’s for short). If you haven’t tried Torchy’s, I am so sorry for your loss. This taco company delivers...
The 4 Key Ingredients To Effective Advertising
As a supplier in the promotional products industry, branding is your business. Not only is it your job to make sure that your products help the end buyers properly brand themselves, but you also must brand yourself to be able to compete in the industry. Advertising...
15 Promo Products Too Cool For Summer
It’s summer! I got my hat on backwards, it’s time to party. Vine anyone? Rip Vine. I will always long for you. Anyway! The warmer temps are definitely here to stay, and that means it’s time for some seriously cool promo...
The Role of Customer Reviews in Small Businesses
Imagine you’re a client shopping online for promotional products. You stumble upon a distributor company offering the latest in custom tumblers. What’s the first thing you do? If you’re like most consumers, you check the...
The Do’s and Don’ts of Conference Promo
EXPOS! CONFERENCES! AND NETWORKING, OH MY! Conferences are ideal hubs for networking, learning, and promoting your brand or business. But what about the promo? The effectiveness of a promotional product’s campaign depends on various...




