How to Inspire Your Customers With New Product Ideas
Even the most creative marketing plans can hit a wall. When your clients feel stuck in a promo rut, a fresh product idea might be exactly what they need to recharge their brand and stand out from the competition. Here’s how to help them break away from the same-old...
How to Inspire Your Customers With New Product Ideas
Even the most creative marketing plans can hit a wall. When your clients feel stuck in a promo rut, a fresh product idea might be exactly what they need to recharge their brand and stand out from the competition. Here’s how to help them break away from the same-old...
2023 Apparel Trends Forecast
These apparel trends are soon to make their mark in 2023! When I look to see what will be trending in the promotional apparel world, I always start my research by looking at the fashion industry first. The runway won’t be as telling as the year’s latest and greatest...
8 Promotional Product Ideas for Students of All Ages
Did you know that one of the top industries that make purchases in the promotional products industry is education? Think about it! There are so many opportunities in this industry, from colleges all the way down to private and public schools - plus so much more! With...
Adaptability for Social Media in 2023
In the past year, we saw a lot of new creators and creative ways to innovate your business through a strong social media presence. The biggest takeaway from 2022 that we can bring in the new year is the word adaptability. As I’ve noted before, becoming a social media...
Top 20 Most Popular Products in SAGE Total Access: January 2023
Happy birthday to SAGE! That’s right, it’s February, which means that on the 18th of this month, SAGE is turning 31 and we have you to thank! Without you, we wouldn’t have had 31 amazing years, and without you, we wouldn’t have the top products in SAGE Total Access to...
Hats Off: Direct Caps – Supplier Spotlight
January seems like one of the busiest months for the promotional products industry as a whole. As soon as the holiday rush ends, tradeshows all over the country begin! When I sat down to speak with Michael Steed, General Manager at Direct Caps, he was just coming back...
The Top 25 Most Popular Products in SAGE Total Access: April 2024
It’s gonna be May! Or, well, it already is May but the reference was too good to pass up. So now that means we can take a look back at the most popular products in SAGE Total Access from April! First up are our most popular products...
The Power of Storytelling
Storytelling is a powerful tool that transcends mere advertising; it is the art of connecting with your audience on a deeper level, eliciting emotions, and building lasting relationships. When implemented effectively, storytelling can...
Supplier Spotlight: Stay Safe with Safety Made!
Okay, I’m not going to lie. I am a NERD for a clever tagline. Got a clever tagline? I’m all in. I’m there. Safety Made’s tagline? Pure gold. !T Happens with an exclamation point. Tagline aside, we sat down with Paul...




