{"id":11447,"date":"2020-11-20T09:49:57","date_gmt":"2020-11-20T14:49:57","guid":{"rendered":"https:\/\/www.sageworld.com\/blog\/?p=11447"},"modified":"2020-11-20T16:58:22","modified_gmt":"2020-11-20T21:58:22","slug":"supplier-spotlight-a-season-for-celebration","status":"publish","type":"post","link":"https:\/\/www.sageworld.com\/resources\/index.php\/2020\/11\/20\/supplier-spotlight-a-season-for-celebration\/","title":{"rendered":"Supplier Spotlight: A Season for Celebration"},"content":{"rendered":"\n

As the end of what can most kindly be described as a chaotic\nyear races toward us, Brighter Promotions has a message of hope and optimism\nfor a bright new future.  <\/p>\n\n\n\n

The holiday season is typically comprised of one festive gathering after another. It is a time when families come together from faraway places, and companies celebrate their employees, holiday travel is abundant, and magical season-specific events fill our calendars.  <\/p>\n\n\n\n

This year will undoubtedly be different for most of the world, but Brighter is on a mission to spread cheer far and wide and help their customers send the message that even though we are not able to partake in our usual end-of-year activities, the holiday spirit is still alive and well. <\/p>\n\n\n\n

\u201cIf one thing is for sure, 2020 has taught all of us\nnot to take the little things for granted,\u201d says Greg French, Vice President of\nBrighter Promotions. \u201cWe know this year has been filled with hardship and loss\nfor so many, and we want to do our part to bring joy back into people\u2019s lives\nthis holiday season.\u201d<\/p>\n\n\n\n

A Novel History<\/strong><\/p>\n\n\n\n

Brighter Promotions, a supplier located about\n30-minutes north of Chicago, was built on this tenet, bringing novelty and joy\nto the masses. <\/p>\n\n\n\n

Years before Brighter opened its doors, glow sticks\nwere used by the U.S. Navy and other military branches in the 1970s. They were\nutilized for emergency lights and parachute markers, or to identify landing\nzones and were not commercialized for personal use. <\/p>\n\n\n\n

Jeff Schrimmer, second-generation president at Brighter Promotions, recounts a story from around this same time when his father got a hold of a military light stick from his brother. Out of curiosity, like many of us likely did as children, decided to cut it open. He poured the glowing liquid into a plastic tube he pilfered from his aquarium supplies, and as simple as that, the very first glow necklace was created!<\/p>\n\n\n\n

Jeff\u2019s father continued to tinker with different iterations of the glow sticks in his basement. \u201cI remember when he was working on creating the first glow earrings with a drill press on mini-sticks,\u201d Jeff recalled. \u201cAnd, of course, the teletype machine in the closet that would click away in the night.\u201d<\/p>\n\n\n\n

Fast forward a few years later, a whole lot more products, and just like that, novelty glow and Brighter Promotions was born!<\/p>\n\n\n\n