{"id":11436,"date":"2020-11-24T12:34:08","date_gmt":"2020-11-24T17:34:08","guid":{"rendered":"https:\/\/www.sageworld.com\/blog\/?p=11436"},"modified":"2025-04-14T12:45:08","modified_gmt":"2025-04-14T17:45:08","slug":"25-insane-but-true-facts-about-promotional-products-2","status":"publish","type":"post","link":"https:\/\/www.sageworld.com\/resources\/index.php\/2020\/11\/24\/25-insane-but-true-facts-about-promotional-products-2\/","title":{"rendered":"25 Insane (…but true!) Facts About Promotional Products"},"content":{"rendered":"\n

Promo products professionals are no stranger to the power of promotional products, and if you\u2019re in the promo business, you probably already know just how impactful they can be for a company or organization. But unless you\u2019ve been around since the beginning, you might not know all these cool facts!<\/p>\n\n\n\n

1. The first imprinted promotional products were used by George Washington in 1789 as a part of his campaign for president. They didn’t mention that in Hamilton!<\/p>\n\n\n\n

2. 8 in 10 people like receiving promotional products.<\/p>\n\n\n\n

3. …and 7 in 10 people wish they received promotional products more often<\/em>!<\/p>\n\n\n\n

4. 96% of consumers want to know ahead of time when companies offer promotional products.<\/p>\n\n\n\n

5. Virtually everyone who receives promotional products will keep at least one.<\/p>\n\n\n\n

6. Jasper Meek started using burlap bags to promote small businesses in 1896. He was even dubbed the “Father of Promotional Products”!<\/p>\n\n\n\n

7. Almost 9 out of 10 people can recall the company that gave them branded promotional products.<\/p>\n\n\n\n

8. The top five industries purchasing promo products are the business services, education, healthcare, manufacturing, and financial industries. <\/p>\n\n\n\n

9. The biggest reason consumers decline to keep a promotional product is because they have no use for it. However\u2026<\/p>\n\n\n\n

10. 79% of people pass along promotional products that are no longer valuable to them by regifting, selling, or donating the items. That means they end up in even more hands!<\/p>\n\n\n\n

11. The top 5 promotional products categories in 2019 were wearables, drinkware, travel items, technology, and writing. <\/p>\n\n\n\n

12. Consumers love promotional products! 91% of consumers keep promotional products such as mugs in their kitchens. <\/p>\n\n\n\n

13. When given branded promotional products by their employer, 59% of employees have a more favorable impression of their workplace. <\/p>\n\n\n\n

14. 99% of people say that they’re willing to go out of their way to get a promotional product.<\/p>\n\n\n\n

15. And 9 out of 10 people say that they already have gone out of their way to get a promo product!<\/p>\n\n\n\n

16. In 2019, the promotional products industry did over $24 billion in sales.<\/p>\n\n\n\n

17. 85% of product recipients did business with the advertiser who gave them the item. <\/p>\n\n\n\n

18. Advertisers love promotional products, too. 70% of ad agencies consider promotional products to be effective or highly effective!<\/p>\n\n\n\n

19. When people were asked why they keep the promo products they received, the top three answers were that the items were fun, functional, and trendy. <\/p>\n\n\n\n

20. Nearly 6 out of 10 people say that they would enter sweepstakes, contests, or raffles to win promotional products. <\/p>\n\n\n\n

21. Promotional products that reference pop culture and current trends appeal mainly to Gen Z consumers, while Baby Boomers respond to products that carry an important message more than any other age group.<\/p>\n\n\n\n

22. More than 60% of people who receive promotional products will look the brands up online later.<\/p>\n\n\n\n

23. Almost half of consumers feel more confident doing business with companies that use branded decor or furniture.<\/p>\n\n\n\n

24. Three-quarters of consumers say that promotional products make their experiences more memorable.<\/p>\n\n\n\n

25. 80% of people have an immediate reaction when they receive promotional products from companies they’ve never heard of. <\/p>\n\n\n\n

You\u2019re practically a promo fact expert now! Send this article to your customers, prospects, and any promo skeptics you know to show them just how powerful marketing with promotional products can be.<\/p>\n\n\n\n

Sources:<\/p>\n\n\n\n

2019 Consumer Study, PPAI Research<\/p>\n\n\n\n

2019 Sales Volume Study, PPAI Research<\/p>\n\n\n\n

https:\/\/www.qualitylogoproducts.com\/blog\/50-stats-promotional-products\/<\/a><\/p>\n\n\n\n

https:\/\/brandongaille.com\/36-promotional-products-industry-statistics-trends-analysis\/<\/a><\/p>\n\n\n\n

http:\/\/www.promotionalproductswork.org\/why-promotional-products\/<\/a><\/p>\n\n\n\n

https:\/\/inkwellusa.com\/10-little-know-facts-promotional-products<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Promo products professionals are no stranger to the power of promotional products, and if you\u2019re in the promo business, you probably already know just how impactful they can be for a company or organization. But unless you\u2019ve been around since the beginning, you might not know all these cool facts! 1. The first imprinted promotional […]<\/p>\n","protected":false},"author":27,"featured_media":11445,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[15,13],"tags":[189,1280,1279,1278,1276,20,1275,1277],"class_list":["post-11436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-trending-data","tag-25-facts-about-promotional-products","tag-facts-about-promo","tag-industry-information","tag-knowledge","tag-promo-facts","tag-promotional-products","tag-promotional-products-facts","tag-quick-fact"],"acf":[],"yoast_head":"\r\n25 Insane (...but true!) 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