Pacesetter Awards: A Recognition Company that Doesn’t Seek Recognition
A Unique History In the 1960s, before it became the company now known as Pacesetter Awards, it was a sporting goods store. At that point in time, Chicago was a bowling metropolis. Literally. Bowling was a big deal. So big, in fact, that this sporting goods store had...
Pacesetter Awards: A Recognition Company that Doesn’t Seek Recognition
A Unique History In the 1960s, before it became the company now known as Pacesetter Awards, it was a sporting goods store. At that point in time, Chicago was a bowling metropolis. Literally. Bowling was a big deal. So big, in fact, that this sporting goods store had...
Promotional Products + Social Media: The Perfect Giveaway Match
Like all good stories, this one starts with me doom-scrolling at 3 AM on TikTok. Now, I fully admit that I am not a normal person by any stretch of the imagination, and admittedly, my feed reflects that. Which means I have managed to get myself on MortuaryTok. And let...
Marketing DIY: Experiential Promo Products
We’ve all heard of DIY kits. They’re fun and exciting, and they allow us to dip into our creative side. But what makes a DIY promo product so special? If you’re like me, when you receive an experiential or DIY promotional product, it’s one of the best gifts to get...
Industry Mini Dive: Band Merch
The next time you're out and about running errands - whether it's at your local mall (hopefully it isn't dead!), grocery store, or even hitting up a restaurant, take a moment to look at the shirts people around you are wearing. Out of those, how many are music...
5 Design Terms You Should Know
While graphic design is a skill I would love to say I have, sadly, I can barely resize an image. However, we have some amazing designers here at SAGE that gave me the inside scoop on the most common questions people have regarding the terminology used when discussing...
Industry Deep Dive: Promo for Tattoo Artists and Piercers
A far cry from the days where tattoos were reserved for sailors heading out to battle – tattoos and piercings are now so mainstream that these mostly small businesses comprise a $3 billion-per-year industry. And it’s still growing! So you're probably thinking... but...
Supplier Spotlight: Catching Up With Soardist
Soardist is no stranger to our supplier spotlights! With two past interviews under their belts, we were excited to catch up with these industry veterans at The PPAI Expo this year. We spoke with Mark Jaroszewski, their VP of Global Sales, to...
Boosting Circularity: Recycling Apparel and More
The promotional products industry, known for its extensive use of branded merchandise, is ripe for a transformation towards greater sustainability and circularity. As businesses and consumers become more environmentally conscious,...
Game On: 7 Promo Product Games We Love!
Do you have a client hosting a company picnic, or maybe a game night? What about a customer who’s looking to stock their bar or restaurant with something that not only brings people together – but provides a little fun as well?...




