
February 2025 Supplier Spotlight: Simply Better—How Goldstar’s Commitment to Simplicity and Sustainability Shines Through
In a world where complexity often reigns, Goldstar® stands out by championing simplicity. Their tagline, "Simply Better," isn't just a catchy phrase—it's something they live by, a philosophy that runs through every aspect of the business, from making things simpler...
February 2025 Supplier Spotlight: Simply Better—How Goldstar’s Commitment to Simplicity and Sustainability Shines Through
In a world where complexity often reigns, Goldstar® stands out by championing simplicity. Their tagline, "Simply Better," isn't just a catchy phrase—it's something they live by, a philosophy that runs through every aspect of the business, from making things simpler...

What is SAGE Workplace™?
Sometimes the way you answer a question depends upon whom you are talking to. Not that any version of the answer you provide is false, you simply know your audience well enough to emphasize what interests them or is most relevant. You strive to speak their language....

The Top 10 Coolest Products We Saw at The PPAI Expo: 2025
It's hard to believe that The PPAI Expo was already a few weeks ago. It's always nice to see old friends and make new ones, and Vegas is always a great time. But, of course, one of the best things about going to the show is getting to see all the new and innovative...

Making the Most of SAGE Client Text Messaging
SAGE users can send text messages directly from the CRM module. It’s a pretty big deal if you’re serious about mobile marketing.

The Promo Stats You Want To Know
We have to admit—we’re big fans of stats, especially when they’re paired with eye-catching infographics. So that’s exactly what we’ve created here! Thanks to the incredible research from our friends over at PPAI, we’ve compiled some fascinating insights from their...

New Supplier Product Spotlight: January 2025
A new year means it’s time for fresh ideas, and fresh ideas mean brand-new suppliers. Each month we showcase new suppliers to the SAGE database and highlight one of their top products. So, without further ado, let’s get into it! Back Home Products LLC | SAGE# 52525...
Part 3: How to Be a Tradeshow Rock Star
You travel for your promotional products business. You discover new products and learn about industry trends. You make connections and shake hands. Then you return home, get sucked into your usual routine, and are left with little to no recollection of what...
Part 2: How to Be a Tradeshow Rock Star
For most B2B markets, tradeshows are an obvious business investment. Similarly, (but in a league of its own) our industry treats tradeshows as an essential marketing medium. And while most of us know the ropes of tradeshow etiquette, some tangible advice on acing...
Part 1: How to Be a Tradeshow Rock Star
Do you ever wish you had a free success kit on how to ace tradeshows? They're obviously an important aspect of our industry, but do we truly know how to get the most value from attending a promotional products event? Aside from the usual, "You get to meet with...