What Inspires You? An Interview with Andy Evans
What is your position at SAGE? I'm the Senior Strategic Account Lead. How did you get here? A longtime family friend referred me to Jarod Thorndike, currently the Director of Strategic Re…
The 90’s Called and They Want Your Website Back
I was watching Law & Order: SVU last night when, with an air of technical know-how, character George Huang whipped out a PDA (personal digital assistant for you young folks - think prehistoric Sir…
8 Sales Tips to Seal the Deal
According to PPAI’s 2016 Buyer Study, the promotional products industry is healthy and growing. 50 percent of promotional product buyers expect to increase their purchases in the next 12 months and a …
Crash Course: SAGE Online Discussion Groups 101
Whether it is getting recommendations on the best supplier for an item, getting some ideas for an interesting new client, or maybe a business management question, who better to ask than people who spe…
How to Avoid Promotional Product Industry Scams
Like death and taxes, you can count on scammers. They are present in every industry. Where there is opportunity, there will be always be opportunists, ready to take advantage of lax security and the i…
3 Ways to Keep Your Clients Happy
If you’re new to the promotional products industry, building up a solid client base is a challenge. There are so many details and processes to manage, but we’ve got some useful tips to help you build …
The Beginner’s Resource Guide to Promo Product Safety
On August 2, Starbucks recalled over 2.5 million stainless steel straws due to several reports of children lacerating their mouths while drinking. Their branded product is now displayed on news and go…
3 Reasons Why You Should Be Using Email Marketing
“I wanted to figure out why I was so busy, but I couldn’t find the time to do it.”- Todd Stocker Does this sound like anyone you know? Most of us have had periods in our life when we were so busy we …
5 Essential Books That Will Change How You Do Business
I consistently break my bedtime. This is a routine I’ve had since I was old enough to read. Shortly after my parents put me to bed, I would get out my flashlight and newest book and feverishly read as…
Secret Tools of the Successful Entrepreneur – And How to Get Them: Part Two
Wishing for a secret to success? This week we finish filling up your toolbox with the mental tools of successful entrepreneurs. Grab the first five here, and keep reading to round out your kit! 6. …