SONIC State Swag: How Promotions Go Viral
In late March, beloved fast food chain SONIC partnered with Detroit-based sign painter Kelly Golden to release a new merch collection called Local SONIC Swag that's got a little something for everyon…
Marketing Inspiration
Email Marketing: How to Make it Work
Did you know that email marketing has been around for about as long as emails have? The first email was sent in 1971 by Roy Tomlinson. Then, just seven years later, Gary Thuerk, a marketing manager a…
Post It! Social Media Tips for Small Businesses
By now, you’re probably already aware that a solid social media presence is essential to doing business online these days. Large companies often have a full-time social media manager or even an entir…
A Marketing Plan Adventure
Marketing is necessary for any business to grow and engage your audience. It can also be scary as all get out. Dealing with marketing for your business can seem like a big, huge, daunting task. Where…
16 Shareable Images to Level Up Your Social Media
Love it or hate it, a solid social media presence is essential to growing your business. But between all the different platforms and trends, figuring out what to post, when, and where can be its own …
How to Get the Most Out of Your Content
Keeping up with what’s hot in the ever-changing marketing world can be challenging, but the importance of creating good content to share with your prospects and customers isn’t going anywhere. Good c…
How to Write Action-Driven Copy
ACTION, ACTION, WE WANT ACTION! Where email once was the new, high-speed method of reaching customers, it increasingly takes a backseat to here today, gone tomorrow social media posts. Emails cont…
25 Insane (…but true!) Facts About Promotional Products
Promo products professionals are no stranger to the power of promotional products, and if you’re in the promo business, you probably already know just how impactful they can be for a company or organ…
Email Marketing Mistakes to Avoid
It’s no secret that email marketing is a powerful tool. A good email campaign attracts new customers and builds your business. If your emails aren’t converting into orders, you might be making some …
Launching a Product? 4 Tips on How to Use Instagram for the Big Reveal
So, you’re launching a product soon…. Well, congratulations! Introducing a new product to our world can be an exciting endeavor. It means your company is expanding and offering new ideas to pr…