Living in the technology age has so many benefits, but being connected 24/7 can make us feel like we always have to be "on", online, on the go, and on to bigger and better things. It might seem like t…
What's better than getting a new customer? Retaining an existing customer! The best customer for any business is the one that comes back again and again. Having high customer retention shows that y…
We’ve talked quite a bit about the importance of content marketing on the SAGE Blog. From how to write a blog that everyone will want to read, to how content improves your SEO, to how your content est…
...Don't say we didn't tell you so. 1. "How much is that puppy in the window?" Brands are getting more and more creative with how they display their products. We started seeing this last year with c…
Do you need a legitimate excuse to spend another day in Vegas? We've got you covered. Join us at SAGE Conference on Monday, January 14, the day before The PPAI Expo exhibits open at the Mandalay Bay C…
Your subscribers receive more emails in their inboxes than ever before (we all do, really). Sending the same types of messages every week makes it more likely your audience will start unsubscribing. I…
Everyone knows that having an online business presence is essential. Oftentimes, your website is the first thing people will see when they're searching for the services you offer. So you want to make …
Professional catalogs are an important part of your marketing mix for many reasons. They can win over new customers, motivate purchases, and increase your brand recognition. Unfortunately, they can al…
Don’t underestimate the power of the right domain name! Keep in mind this will be linked in your email signature, displayed proudly on your business cards, printed on catalogs, and well, just abou…
Social media is an essential piece in the puzzle of your overall marketing strategy. It helps businesses acquire new customers, increase brand awareness, drive traffic, and even boost overall conversi…