10 Ways to Drive Traffic to Your Website
There isn't a magic spell or riddle that can transform your website traffic overnight. But, what if I told you some hidden secrets that could drive new clients to your website? And I'm not…
Business Advice
What the Heck is an NFT?
From Elon Musk to Eric Andre, Reese Witherspoon to the Crazy Frog, and just about every other public figure in-between, everyone has been talking about NFTs. At a glance, they look like funky little …
The Next Generation of Promo: What’s Trending with Generations Z and Alpha
While many people typically think of Generation Z as a bunch of teens dancing on TikTok, this generation actually makes up a sizeable portion of the current workforce. In fact, Gen Z was born between…
Fitness Trends of 2022
At the beginning of every year comes new fitness resolutions and that means new trends! In the fitness industry, there are so many different workouts to try, from Pilates to HITT, there's something f…
How Trends are Forecasted
Love them or hate them, trends are an essential part of marketing any business and keeping you relevant to your customers. Whether or not you choose to follow a trend is up to you, but as a promo pro…
Top 3 Color Trends for 2022
Your promotional products color palette plays a significant role in the client decision-making process. Your audience may go with a competitor’s product just for the mere fact they have a more versat…
A SAGE Company Store Story
A few years ago, I worked for a popular restoration company franchise as their marketing manager. Part of my responsibilities beyond handling the online marketing was providing support for our sales …
The World of Content Marketing
There is a new trend in marketing that you may not have heard of before. Many of us use ads and brochures as primary marketing sources for promotional products. We all, at some point, want to get …
Why You May Need to Switch to Live Chat
If you’re anything like me when you’re online shopping, you may come across an item you have questions about such as: “Does this come in the quantity I need?" "Can I overnight this?" (because …
Cybersecurity: What You Need to Know – Part 2
Cybersecurity is an ever-important and ever-evolving conversation. As technology gets more advanced and integrated into our daily lives, hackers get more clever at finding ways to access your account…