Hybrid Tradeshow, High Five!
It’s no secret that the tradeshow landscape has changed since March of 2020. When COVID shut down shows and offices worldwide, we pivoted to holding tradeshows, meetings, and conferences virtually. W…
Business Advice
Setting Your Team Up for Sales Success
Ah, sales: it's what so much of business is all about. As much as we'd all like to believe that promotional products just sell themselves, a superstar selling team is essential for converting passing…
How to Convince Prospects of the Power of Promo
For promo industry professionals, it’s easy to forget that there are people out there who don’t know what promotional products are or how they can work for a business. Selling to clients who already …
Port Delays: An Update
There's some good and bad news. We'll start with the bad. Back in July, we covered the US port delays and what that meant for the upcoming holiday season. At the time that article was writte…
What Does Sustainability Mean for Apparel?
If you’ve spent any time in fashion circles this year, you know that sustainability is the hot topic of the moment. With discussions swirling about fast fashion, ethical production, and everything in…
Estes Park and Quantity vs Quality
Estes Park is about an hour and a half into the mountains from Denver. It's a quaint little town with an elevation of 7,522 feet. It's nestled right between the Rocky Mountain National Park and the R…
What Your Website Says About You
I collect meteorites. I can tell you where each of my meteorites was found, the composition, where they probably came from, and maybe how they formed in the solar system. There's something pretty coo…
Don’t Play Reindeer Games with Your Holiday Orders
It might sound crazy, but the fall/winter holiday season is right around the corner! Like a lot of people, I’m a bit of a last-minute holiday shopper. Last year, I was still shopping for gifts for…
Hand-in-Hand: Cotton & Forced Labor
Cotton is a staple in so many people's lives. It's in almost any textile – clothes, towels, bed linens, stuffed animals, and even American money is made with a cotton blend. It's been such a staple f…
Love It, Hate It, or Debate It: Either Way, Rate It!
These days, you can rate just about anything online. Between Yelp, Google, Amazon, Facebook, and so many more, there’s a place to rate and review every place you go and everything you purchase, and t…