The 5 W’s of Promotional Products
There's a difference between knowing who your customers are and understanding why they behave the way they do. Whether you're a veteran or a novice in the promotional products industry, it's always w…
Business Advice
The Top 5 Apps for Sales Professionals
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you’re ever g…
Top Tips for Recruiting
So long newspaper snippets listing “job for hire.” The recruiting process for hiring top talent has become a complex web of back-and-forth between companies and potential new talent. There is…
ADHD in the Workplace
What do you think of when you hear the phrase ADHD? Probably the kid in the back of the class who couldn't sit still, right? Always in trouble for something. Usually hyperactive, …
Why I Love Kits – And You Should Too!
Kitting. I love kitting. I've talked about it here and there in a few blogs, even in my most recent Supplier Spotlight with Safety Made - which specializes in kits. Well, it's finally the day, my…
Review Reassurance: Best Practices
Performance review season - whether your company reviews are annual, bi-annual, or quarterly, they seem to be a necessity in the corporate world. Often feared and misunderstood, reviews are crucia…
The Power of Storytelling
Storytelling is a powerful tool that transcends mere advertising; it is the art of connecting with your audience on a deeper level, eliciting emotions, and building lasting relationships. When im…
Why You Should Care About Product Safety
I get it. You've got a ton of other things to worry about—like staff meetings, getting orders out on time, and making sure you make it to your kid's team practice! But don't let product safety fall t…
The Role of Customer Reviews in Small Businesses
Imagine you're a client shopping online for promotional products. You stumble upon a distributor company offering the latest in custom tumblers. What's the first thing you do? If you're like most con…
The Do’s and Don’ts of Conference Promo
EXPOS! CONFERENCES! AND NETWORKING, OH MY! Conferences are ideal hubs for networking, learning, and promoting your brand or business. But what about the promo? The effectiveness of a promo…