Small businesses often face challenges in the competitive market, but with creativity and resourcefulness, you can discover unexpected allies to fuel success!
This article will explore five unconventional resources that can significantly benefit small businesses in ways they might not have considered.
Small Business Association:
The US Small Business Association (SBA) offers several free resources to start, grow, or even sell your business. Explore interactive online tools, informative content, and an expansive online video library covering everything about small business success.
The SBA has several development centers around the US for in-person events and individualized assistance. They also offer a women-only free learning platform called Ascent. You can explore fireside chats, self-assessments, discussion guides, and more.
Libraries are treasure troves of knowledge, but their resources extend beyond books. Many libraries offer free workshops, seminars, and resources that can help small businesses thrive. From business planning guides to marketing strategies, public libraries provide a wealth of information that entrepreneurs can tap into without breaking the bank.
Additionally, libraries often host networking events, connecting small business owners with mentors and fellow entrepreneurs.
Universities and Research Institutions:
Small businesses can benefit from collaborating with local universities and research institutions. Many academic institutions have business development programs, incubators, and innovation centers that offer resources such as mentorship, research support, and access to cutting-edge technology. By fostering relationships with academia, small businesses can gain a competitive edge and access a pool of talented students who may contribute fresh perspectives and ideas.
Google Business Profile
A Google Business Profile, previously known as Google My Business, serves as a catalyst for directing virtual visitors to your online platform. Moreover, it provides a plethora of free tools designed for entrepreneurs and small teams, including the invaluable Google Workspace and Google Drive. Small business owners can find a wealth of information on the Google for Small Business page, offering guidance on SEO, advertising, and marketing.
No matter how long you’ve been in the business, sometimes we all have questions. And most people will tell you that when they need help, they ask their peers. Supervisors, colleagues, friends, and other industry professionals – these can be our greatest resources for information.
Join a community group in SAGE Total Access and interact directly with industry professionals and SAGE specialists. SAGE Community allows you to ask for help from other distributors in the industry who understand your business. In addition, participating in community groups is a great opportunity to network with other professionals.
That’s exactly why with SAGE Total Access, you can join your very own collaborative group in the SAGE Community! The perfect addition to your small business toolkit.
There is a lot to do to build and grow a small business. Small businesses can discover unexpected allies that contribute to their growth and success by exploring partnerships with community organizations and utilizing local resources. Embracing these resources expands the toolkit for small businesses and fosters a resilient and innovative entrepreneurial spirit!
If you’re looking for more resources to help you grow your business, we’ve got you covered! From industry trends to cheat sheets, check out our resources page for the latest tips, tricks, and more.
Source: US Chamber