SAGE Conference Virtual: The Recap


SAGE Conference Virtual wrapped last week, and we’d say it was a huge success! From exciting educational sessions to groundbreaking new release info, there was a lot to take in. But if you missed something, don’t worry! We’re going to recap the main points for you, AND all the session recordings are now available to watch on! You can watch them here.

So, without further ado: it’s recap time!

The live virtual event kicked off with a quick industry update from SAGE President David Natinsky. Highlighting industry search trends over the last year, this video was a hot takeaway from David’s intro, and now it’s here for you to share! Take a look at the 2020 Top Product Searches in SAGE Online, where you can watch as the product categories battle for the coveted top spot each month:

2020 Top Product Searches in SAGE Online

Then, we jumped feet first into the live education where Sr. Account Executive Grayson West’s session was a runaway hit! Hundreds of requests poured into the live chat asking for a list of the top 10 website trends he covered. Luckily for you, we have this digital booklet that breaks down each concept, and we’re sharing the list right here as well!

Top 10 Website Trends for 2021:

  1. Case Studies
  2. Social Media
  3. SSL Certificate
  4. Play with Colors
  5. Company Stores
  6. Unique About Us Page
  7. Curated Product Showrooms
  8. Content, Content, Content
  9. Live Chat
  10. Give Back Cause Marketing: Corporate Social Responsibility

West Coast Account Executive Danielle Davidson covered everything you need to know about Company Stores. Attendees even heard straight from an industry distributor AND their (end-buyer) customer, about how much a company store helped transform their ordering process.

Other live sessions included:

  • Pivoting to the New Normal with East Coast Account Executive DC Castellano where he talked all about changing your strategy and adapting to a new marketplace.
  • Pro-Tips for Advanced SAGE Users with Central Account Executive Emily West. Expert level = unlocked.
  • And of course, the crowd favorite Industry Case Studies session with Andy Evans, our Corporate Account Manager, and SAGE Conference veteran extraordinaire – back by popular demand!

But we know what you’re really looking for – the crown jewel of SAGE Conference Virtual: SAGE CEO Eric Natinsky’s session on What’s New and Coming Soon in SAGE. With so many new features and updates, including quite a few inspired by your requests, it would be impossible to tell you everything in one blog so we’ve detailed a few of the highlights below:

SAGE Online 17

The new SAGE Online 17 includes over 185 new features and enhancements. From an updated look and feel to upgrades including new search criteria and filters, increased functionality in the presentations area, and plenty of new features in Project Management, there’s something for everyone! We’ve also implemented several customer-requested features like the ability to send invoices with payment links through Order Management and add client text messaging preferences in the CRM module. And SAGE Online 17 is available now. You’ll receive a prompt to update next time you log into SAGE – be sure to check out the release notes to learn about more exciting new features!


Mac users rejoice: HUGE SAGE Web upgrades are coming! Over the next few months, expect to see new features like Project Management, SAGE Chat, Print Studio, and Email Campaigns come to SAGE Web! You can also anticipate several enhancements to the presentations area. The eagerly awaited updates will give Mac users, and other web-based users, the full spectrum of functionality that exists in the Windows-based SAGE Online. Keep an eye out: these improvements start rolling out in April.

SAGE Websites

We’re also ringing in a new era for SAGE Websites with numerous upgrades, including a new, modern design, and more customization options than ever before! Featuring additions like video backgrounds and mega-menu support, the new SAGE Websites are built from modules, allowing you to customize your site from top to bottom. Other additions coming soon include search result filter options, the addition of the Virtual Design Studio in the admin area, and the ability to push your carts straight to SAGE Order Management, saving you valuable time and streamlining the ordering process.

If that sounds like a whole lot to remember, don’t worry. For a full rundown of all the new features coming your way, remember, you can also watch Eric’s recorded presentation in

And that’s a wrap on this recap! While many of these new features are already available, there are more to come so watch for the next announcement so you never miss out on the latest upgrades!

3 I like it
0 I don't like it

(Marketing Coordinator)

Caitlin is a Marketing Coordinator at SAGE. When she's not writing, she enjoys baking and spending time with her beagle puppy, Piper.

Leave a Reply

Your email address will not be published. Required fields are marked *